Tipperary Woman Appointed as Asthma Society CEO

Tipperary Woman Appointed as Asthma Society CEO

 The Asthma Society of Ireland has today appointed Tipperary local, Sarah O’Connor as their new CEO.

From Tipperary Town, Sarah is a past pupil of St Michael’s girls NS and St Anne’s Secondary School.

Sarah joins the Society with considerable public affairs and communications experience, having worked for the Dublin-based PR agency, Drury Porter Novelli from 2015-2018 and for Fine Gael from 2011-2015. She worked as Parliamentary Assistant to Tom Hayes TD from 2007-2011. She is a graduate of UCC and she was previously the Fr. William J. Harvey Fellow in Boston College.

Following her appointment, the new CEO of the Asthma Society of Ireland has today called people with asthma in Tipperary to avail of its free Adviceline service.

Speaking about Tipperary’s calls to the free Adviceline service, Sarah O’Connor the new CEO of the Asthma Society said:

“15,377 people in Tipperary have asthma. We are concerned that people in Tipperary are not availing of the free Adviceline service and we would love to receive more calls so that we can help people with asthma feel well, keep their asthma under control, and lead the fullest life, symptom-free.”

“Our recent partnership review of the Adviceline service showed how impactful and positive the service is for people with asthma. The appointments are really tailored to the need of the caller – the specialist nurse works through what to do in the event of an asthma attack, follows up an appointment with a GP or specialist to answer any questions, deals with what triggers may be setting off a person’s asthma, and helps people to self-manage their condition This really equips people with the information and skills to improve their health and users have provided extensive feedback that that this has had a positive impact on their lives.”


The Asthma Adviceline is available at 1800 44 54 64.


A recent partnership review undertaken jointly by the HSE and the Asthma Society of Ireland provided evidence that the service is impactful for people with asthma or parents of children with asthma, helping them to manage the condition to better effect.

Commenting on the successful HSE partnership with the Adviceline service, Shirley Keane from the HSE said: “For many people, asthma is a challenging condition to manage. Children miss an average of 10 days at school each year due to asthma. Our research shows that the Adviceline service helps 70% of callers aged 50 years and under, avoid missing school or work due to their asthma. I would encourage all asthmatics or their carers to use the free Adviceline on 1800 44 54 64.”

Callers can avail of the service by calling the free phone number between 09:00 and 17:00 Monday to Friday. A call-back appointment with an experienced respiratory nurse specialist will be scheduled for a time and day that suits each individual caller.

Asthma is a long-term illness which can be complex and the advice and support offered by a specialist nurse can inspire confidence in the message of self-management and reassure callers or families of people living with these lifelong chronic conditions.

In 2016, the Asthma Society of Ireland’s Asthma Adviceline was awarded an independent quality mark by the Helplines Partnership, one of only three helplines in Ireland to have achieved this standard.