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06 Sept 2025

Tipperary man appointed to a top position at busy financial firm

Keith Dundon appointed Head of Financial Services at SYS Financial

Tipperary Tipperary Tipperary

Nenagh company SYS Financial, one of Ireland’s premier financial planning services firms, is pleased to announce the appointment of Keith Dundon as Head of Financial Services, effective October 2024. With a robust track record in providing tailored financial solutions, Keith’s leadership will play a critical role in SYS Financial’s commitment to client-focused growth.
Keith has built his career at SYS Financial, gaining hands-on experience across the company’s three main service lines: corporate financial services, private client wealth management, and personal financial planning. His extensive qualifications – including QFA, RPA, and PTP – demonstrate his commitment to continuous professional development and technical expertise. In his new role, Keith will lead SYS Financial’s advisory services, oversee sales strategy, manage revenue growth, and foster client relationships to ensure the highest standards of client care and solution delivery.

Tony Delaney, CEO of SYS Financial, said; “We are thrilled to appoint Keith as our Head of Financial Services. His deep understanding of our business and commitment to exceptional client service make him the ideal leader to drive our financial services division forward. Keith’s insights and dedication to quality will greatly enhance our capabilities and support our growth in the years to come.”

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SYS Financial, established in 2015, offers tailored financial solutions to over 8,000 clients, managing €500 million in assets. With 60 staff across seven offices nationwide, SYS Financial specialises in bespoke services for employers, private clients, and families.

From employee benefits and pension compliance to wealth management and retirement planning, SYS Financial provides transparent, cost-effective solutions using market-leading technology. Fully regulated by the Central Bank of Ireland, their experienced team delivers unbiased, compassionate financial services designed to ensure long-term security and prosperity for businesses and individuals alike.

In March 2024, SYS Group launched SYS Mortgages, a new mortgages division with ambitious plans to become a major force in the mortgage broker sector.

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